Louis Vuitton Malletier à Paris, more
commonly known simply as Louis Vuitton, is a luxury French
fashion and leather goods brand and company headquartered
in Paris, France.
The company is named after its founder Louis
Vuitton (August 4, 1821-February 27, 1892), who designed and
manufactured luggage during the second half of the nineteenth
century. Vuitton was born in Jura, France (now part of the
commune of Lavans-sur-Valouse), but moved to Paris in 1835
and two years later, at the age of 16, he apprenticed for
the luggage manufacturer Monsieur Marechal. In 1854, he founded
the company, which is now owned by LVMH, a French-based holding
company helmed by Bernard Arnault.
Louis Vuitton today
The signature icon of the Louis Vuitton company. Enlarge The
signature icon of the Louis Vuitton company. One hundred and
fifty years after its eponymous founder began creating and
selling trunks in Paris, Louis Vuitton's signature leathergoods
are considered a status symbol around the globe and are highly
regarded in the fashion world. The company's iconic Monogram
Canvas design can be considered the very first designer label
in contemporary history; the design was created in 1896 by
Vuitton's son Georges with the intent of preventing counterfeiting.
Ironically, Louis Vuitton has become the most counterfeited
brand in fashion history; just over 1% of all items branded
with the Vuitton logo are not counterfeit. The modern Louis
Vuitton company has carefully cultivated a celebrity following
and has used famous models and actresses in its marketing
campaigns, most recently Uma Thurman and Scarlett Johansson.
Other models and actresses who have lent their name to the
Louis Vuitton line include Jennifer Lopez, Chloe Sevigny,
Christina Ricci, Gisele Bundchen, Kate Moss, and Naomi Campbell.
Hayden Christensen has also appeared as model for the company's
luggage and prêt-à-porter lines. The company commonly uses
print ads in magazines and billboards in cosmopolitan cities.
Vuitton bags and purses have a considerable list of celebrity
adherents who are frequently seen in tabloid and magazine
photographs carrying the brand. Madonna, Lindsay Lohan, Jessica
Simpson, Paris Hilton, Nicole Richie, Angelina Jolie, Anna
Kournikova, Pamela Anderson, Katharine McPhee and Carmen Electra
are included in this list. The Vuitton collection of bags
and purses has also created a cult-like following among consumers.
Owners of the bags and accessories often refer to the products
as their “Louis.” This cult following by both celebrities
and regular consumers has elevated the Louis Vuitton brand
to the foremost position in accessory design alongside houses
such as Gucci, Prada and Hermès.
taken from Wikipedia
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Louis Vuitton Handbags
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Spelling variations:
Louis Vuitton, Louis Vitton, Louis Vuiton, Lois Vitton, Lois
Vuiton, Louise Vitton, Louise Vuiton
